WINTERS are CRUEL for WEIGHT Watchers..

But the same factors don't appear to affect men during the colder months as a quarter confirmed they had not put on anything weight at all, in the poll of 2,000 Britons carried out by Linwoods Superfoods.

The fear of baring it all in a bikini in the summer motivates many women to slim down with 16 per cent saying they will embrace their curvier figures in the winter and then worry about losing weight in the spring.